About Golden Witch Technologies

Golden Witch Technologies, Inc. was conceived while I was undergoing my bamboo rodmaking apprenticeship with Daryll Whitehead in Seattle. The difficulty of finding top notch tools and components was readily apparent, so Erica and I decided to found a company oriented toward the needs of custom rodmakers and the anglers who appreciate custom tackle. What started before meeting Daryll as a custom graphite rod company, Golden Witch Rods, has merged with our passion for bamboo rodmaking. Once a sole proprietorship, Golden Witch incorporated in 1998 and has been growing strong ever since.

The demand for custom rods, especially custom bamboo rods which appreciate in value as the years pass, has allowed me to continue making rods even as Golden Witch serves the needs of other rodmakers around the world. Quite simply, there is a greater demand for custom tackle than there are craftsman who can sate that demand. As a practicing rodmaker, I am intimately aware of the needs that rodmakers have - needs for better tools, for better components, for better service. These needs drive the innovation at Golden Witch. Working with our team of rodmakers, anglers, historians, artists, and engineers, our staff is constantly creating new products and re-inventing old standards. We are re-investing in R&D, thus when you become a client, you actively help us to create new products that will serve your needs. You also help us to keep a host of craftsmen and women employed. Most of our tools and components are made in shops that employ fewer than five craftspeople. These are folks dedicated to their art and working with them is an absolute pleasure. Whether a given item is made in Lancaster, Pennsylvania, in Sweden, in France, in England - you can know it was made by the most talented individual in his or her field. The pride of craftsmanship shows in the products we sell.

Working within a niche "industry" we become quite familiar with our clients and their needs. You are the folks who make working in this niche both challenging and unfailingly enjoyable. Your standards are high and we strive every day to meet or exceed your expectations. We also work to ensure that we're doing our part to help preserve the craft and the reason for our craft. We regularly make donations to groups who promote rodmaking and rodmaking education, including museums and rodmaking conclaves. We support organizations who serve as watchdogs for our waterways, ranging from TU and FFF, both nationally and locally, to the smallest of backyard groups, our local Middle Creek Watershed Association.

Please explore our website and read our catalogs. We want to earn your business. Let us know how we can work together with you to achieve that goal.

Kind regards,

Russ & Erica


PS - To the English majors, apologies for switching between plural & singular first person pronouns within this web site."We" generally refers to the entirety of Golden Witch including its owners and staff. "I" refers just to me (Russ) and my doings with the company. I'm not pompous enough to use the royal we - I leave such appellations to kings & fools. I make this note because of concerns that have been raised in the past by visitors to the web site who were taken aback by this seeming incongruity.

^ top